The best part of tech is taking an old, dusty process and reimagining it for the future. Route is reimagining the post-purchase experience for 10k+ online merchants.
⚾ Elevator Pitch:
The best time to engage with your customers is between checkout and package delivery. During this time, your brand is top of mind. Your customers are eager and excited to get their product. Yet, after you buy something online most merchants fail to deliver - serving you with spammy outreach or maybe a boring survey.
Route gives your customers the most engaging post-purchase experience through the Route app and customizable, branded emails. Route equips merchants to deliver a magical post-purchase in three ways:
“Track” - powerful package tracking software.
Branded software that pushes real-time shipping updates to consumers.“Protect” - buyer protection.
Protection that covers loss, theft, or damage. Resolves issues in seconds.“Discover” - extend presence beyond checkout.
In-app product discovery experience that is crafted to drive customer engagement.
Check out Route’s powerful merchant software
👇 The Drop Down
💻 Site: Route
🦄 Stage: $200mn raised at $1.25bn valuation; Series B
📈 Tech Trend: E-commerce
🦶 Traction: 10,000+ merchants
🏠 HQ: Lehi, Utah
✊ Team: Evan Walker (CEO)
🔍 Why we like it:
🔌 Supercharging e-commerce
E-commerce is booming. Even before the pandemic, the multi-billion dollar space was growing rapidly. As more merchants shift online, they need tools to serve their customers better, and faster. Route helps solve for a enormous and fast-growing space.
🦾 Filling a gap for e-commerce merchants
The options that online merchants to craft a truly unique post-purchase experience are limited. Other companies have covered payments, shipment, but few have tackled the post-purchasing. Route thinks about all aspects - from tracking to buyer protection, and more.
🤝 Integrations to make it happen
Each merchant has their own ‘stack’ to run their online store, and Route meets merchants where they are. Their integrations include Shopify, BigCommerce, WooCommerce, Magento, and more.
🤝 Get involved with Route
Read Route's Guide to Modern Customer Engagement (packed full of tips to help create a successful engagement strategy and build loyal customers)