This week’s start-up is an exclusive, NFT-gated community providing experiences like valet service, an all-expense paid trip to Japan, and more.
⚾ The Elevator Pitch:
To date, many lifestyle/hospitality services have gone “stale”. Traditional methods of lifestyle / hospitality are saturated and not unique anymore - including credit cards (e.g., Sapphire Reserve), equipment (e.g., Peloton), and events (e.g., VIP-passes to concerts). Sho Club is bringing hospitality to another level.
SHŌ Club is a member’s only NFT-based hospitality club providing members exclusive access to immersive experiences and specialized services, centered around a flagship SHŌ restaurant sitting atop Salesforce Park in San Francisco.
It doesn’t come cheap, the cheapest tier, “Earth”, is $7,500 with a supply of 2,878 while the most expense, “Fire”, is $300,000 and a supply of 20.
SHŌ Club promises three main experiences:
Lifetime membership - All initial SHŌ Club members will hold the only lifetime global access membership. Founding members will have access to all future SHŌ Group venues and experiences.
World class experiences - Omakase dinners featuring special guests, educational programming, members-only menu, VIP events, online classes, pop-ups, and early previews.
Unparalleled access - Priority reservations at the SHŌ restaurant on Salesforce park, access to the SHŌ Club Lounge, dedicated concierges available 24/7, private members entrance, front of line access, and other special services.
👇 The Drop Down
🖥️ Site: https://shogroup.com/sho-club/
🌱 Stage: Private Sale is active, public mint in September
📊 Tech trend: Web3, NFTs
🦶Traction: Multiple high quality offerings between SHŌ Club, Restaurant, Market, & Events, full NFT deployed on the chain, ownership of physical restaurant location in Salesforce Park SF. The market and restaurant start construction next month, but team is already producing and hosting events.
🤙Founding team: Team: Serial entrepreneurs, web3 pioneers, business builders
CEO & Founder - Joshua Sigel
Founder, Chief Culinary Officer - Sho Kamio
🔍 Our analysis
📣 The gold standard of exclusive communities future of exclusive events
SHŌ Club is the first community of its kind to be gated by NFTs, and tie membership to real world perks such as private access to lounges and all-expense-paid trips to Japan. We’re curious to see how other communities follow suite - if they can (SHŌ has provided perks hard to match).📈 Is it sustainable for a lifetime?
Given SHŌ Club provides lifetime membership, we’re curious to see how SHŌ will continue to provide value to members year-over-year. The first step is getting an array of real-world perks, such as private-entrance access to Salesforce Park.
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